New Women's Dress for Success:
The Classic Primer Updated and Revised for Today's Office!
by John T. Molloy
253 pages paper - December 1996, WARNER BOOKS
By the author of Dress for Success When the New York
Times bestselling The Women's Dress for Success Book appeared
in 1978, it was the first and only book for women by an image
consultant that backed up recommendations with sound research.
John T. Molloy proved that what women wore affected what they
earned. He stated then: "Most American women dress for failure."
He says now, "They still do, and most don't know it."
The right clothing can give you the competitive edge.
Molloy's new research shows which clothes have power in today's
workplace, a business world where "casual" clothes are
becoming the new uniform, and women in management positions have
no clear idea of what to wear.
Find out:
- Why it's more important to dress correctly on "casual"
days
- Which colors will dramatically boost sales figures for women
- How women in people-oriented careers should dress
- What clothes announce you are a team player...possess
- authority...are trustworthy...or have the right stuff to
crash through
- the glass ceiling into top management
- What is the one most important outfit in your closet.
Plus how to dress for an interview; which accessories
are necessities; tips on makeup, jewelry, and shoes; and special
recommendations for lawyers, doctors, counselors, sales personnel,
reporters and accountants...and much more.
Let research help you choose your business wardrobe.
Find out:
- which is more effective for women in sales-muted feminine
colors or traditional business colors
- why fashion trends are taboo for career women
- what three colors will help you be taken seriously if you
work with men
- why women can never dress as casually as their male counterparts-a
common mistake by women who work in male-dominated fields
- how to buy the most expensive-looking, quality garments possible...even
on a limited budget
- why dresses and pants usually don't work
- why choosing colors according to color charts or "seasons"
is a big mistake
- what fabric is preferred, and which two must be avoided
- why certain women should not wear particular colors and designs
- which is more "powerful," a red jacket or a maroon
one
- ...and more!
"America's first wardrobe engineer." -TIME
Serialized in Glamour magazine
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